The BriefWhat we were asked to do
A top financial management company based in Johannesburg South Africa looking to win more clients internationally. They asked Beautiful Pixels to create an email strategy to generate awareness of their products to a worldwide audience.
The SolutionHow we did it
We created a series of social media targeted advertising at people who are looking to invest their capital into markets. When users clicked the adverts they saw an engaging landing page demonstrating some of the potential returns their investments could make using Stanlib. Users would then sign up via email and receive a series of personalised emails about the products they found of interest. This resulted in a 35% increase in enquiries being generated from western investors.